Genius of Severance's Grand Central Pop-Up

The Grand Central Hall stunt for ‘Severance’ was genius. Its LinkedIn profile might be even better
Over on LinkedIn, Lumon Industries is leveling a timely parody against the most exhausting of corporate posters.
I went to the 'Severance' pop-up in Grand Central. It was wild.
The pop-up began when a large glass box appeared in Grand Central's Vanderbilt Hall, containing a replica of the four-seated desk from Lumon's Macrodata Refinement department. Hired actors playing Lumon employees sat at their desks, doing Lumon things (by which I mean, sorting numbers while not having a clue what said numbers mean).
‘Severance’ Cast Brings Lumon Offices to Grand Central Station
Adam Scott, Britt Lower, Zach Cherry, Patricia Arquette and Tramell Tillman all appeared as their 'Severance' characters for the pop-up. Ben Stiller was on hand for pictures.
'Severance' cast, Ben Stiller take over New York's Grand Central for Season 2: Watch
A cubicle set was placed inside a large glass box in the station, recreating a portion of the office from the series. Footage shared on social media by fans and director and executive producer Ben Stiller showed Scott cleaning the carpet and joining his fellow co-stars in pretending to work at their desks while ignoring the large crowd assembled around them.
Excited for ‘Severance’ season 2? The cast just showed up in a glass office at Grand Central Station.
Ben Stiller, who directs the series, shared photo and video from the scene on Twitter/X. Series stars Adam Scott, Britt Lower and Zach Cherry appeared in character inside a glass-walled office at Lumon Industries. The scene, which was like a living museum exhibit or art installation, definitely hyped the coming season more than any subway ad could.
I went to the 'Severance' pop-up in Grand Central Station. It was wild.
But the pop-up lit up Grand Central as well ... Best of all were people using the presence of the Lumon cube to sell Severance to their friends. I heard a number of variations on, "have you ...
‘Severance’ cast takes over Grand Central Station
Cast members from the Apple TV+ hit “Severance” surprised fans with a publicity stunt in New York City to promote its second season on Jan. 14. Full List of Foods, Drinks That Contain Red Dye 3 After FDA Bans Additive Scientists Identify the Oldest Material on Earth in a Meteorite,
Severance cast pose in glass box at Grand Central Station in New York
The cast of Severance captivated commuters when they posed in a glass box at Grand Central Station in New York. Adam Scott, Patricia Arquette, Britt Lower, Zach Cherry, and Tramell Tillman staged the stunt on January 15,
'Severance' Cast Stuns NYC With Grand Central Pop-Up Performance
On Tuesday, the cast of the hit Apple TV+ series promoted the show’s second season with a live viral stunt at New York City’s Grand Central Terminal. Cast members Adam Scott, Patricia Arquette, Britt Lower,
Grand Central Station transformed as 'Severance' cast promotes season 2
Grand Central Station became Lumon Industries on Tuesday as the “Severance” cast performed a surreal promotion for season two. African elephants are one of the largest animals that currently exist, and there 7 animals that are able to get bigger than them.
“Severance” Cast Does Surprising Activation at Grand Central Station in New York
Before the premiere of the second season of "Severance," the cast participated in a creative activation at Grand Central Station in New York on Tuesday (14). The event featured a special appearance by Ben Stiller.
‘Severance’ Cast Bring Lumon Industries Office To Life In Glass Box At Grand Central Station
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Severance cast surprises fans by recreating Lumon offices live in Grand Central Station
Starring Scott and Lower as Lumon employees Mark S ... “I don’t really care if the Severance pop up at Grand Central happened to you. it should have happened to me instead.” ...
Adam Scott, Patricia Arquette and ‘Severance’ Co-Stars Pop Up in Grand Central to Promote Season 2 | Video
Executive producer and director Ben Stiller shared content of the performance art installation to his social media ...
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Christopher Walken has to watch ‘Severance’ on DVDs because he ‘doesn’t have the equipment’ to stream Apple TV+
Christopher Walken says he watches his lauded series “Severance” on DVDs because he doesn’t own the necessary “equipment” to ...