Central to AIDAS’ strategy is the design and deployment of a unique engagement model known as the subscription service model. Unlike traditional project-based or managed service engagements, the ...

Meanwhile, Adidas also had an early advantage since LBJ loved the comfortability of the Pro Model sneaker. During this time, Goodwin admittedly thought LeBron to Reebok was a done deal.

Now, Adidas has unveiled its latest weapon, which is legal, in the form of the 138g Adizero Adios Pro Evo 1, its lightest-ever innovation-packed racing shoe. According to the brand, with lighter ...