Amoco’s stately torch and oval logo is being discarded for a groovy sunburst of green, white and yellow and humble lower-case initials–bp–as part of a sweeping revamp of BP Amoco’s look ...

BP Amoco has unveiled a new logo - a 'vibrant sunburst of green, while and yellow' known as the Helios mark after the sun god of ancient Greece - which will replace the famous BP shield of 28,000 ...

Helios, the sun god of ancient Greece is the inspiration for the new worldwide trading logo for BP Amoco, inspired by an original marble motif in the company's London headquarters. Unveiled yesterday, ...

The new green, white and yellow logo replaces the BP shield and is designed to show the company's commitment to the environment and solar power. The company is to revert to its old name of BP, ...

The BP name and green-and-yellow sunflower logo took over after BP merged with Amoco in the late 1990s, replacing the Amoco name and its blue-and-red torch inside an oval logo. There is precedent ...

The stations’ new logo will be the green and yellow BP sunburst symbol – known as the BP helios. The stations will continue to sell Amoco Regular, Amoco Silver and Amoco Ultimate fuels.

The Amoco torch has been re-lit in Chicago. Oil-and-gas giant BP doused the familiar red ... signing off later that year. The logo has been updated, with the white disappearing, some orange ...

corporate logo and rolling ... be known simply as BP. It follows a $120bn (#80bn) series of mergers that have brought together the former businesses of British Petroleum, Amoco, Atlantic Richfield ...

BP Amoco, the oil company, was criticised last night after unveiling a new logo that will cost £136 million to introduce at a time when petrol prices are rocketing. The logo, which resembles a ...

The BP name and green-and-yellow sunflower logo replaced the Amoco name and its blue-and-red torch inside an oval logo after BP acquired Amoco in the late 1990s. Bob Dudley, the American who will ...

Are you carrying a torch for the old Amoco gas station brand? BP seems to think so. As my colleague Claire Bushey reports, the British oil giant is dusting off the torch-and-oval logo it shelved ...