Challenging the thought that more blades are better, BIC took four years of scientific development to offer consumers a reverse blade design with two times the amount of skin contact compared to a ...

Bic is aiming to outstrip Gillette in the three-blade, one-piece razor category, with the launch of the latest product in its Comfort 3 range. Comfort 3 Advance will be available in supermarkets in ...

how dull the blade is, and much more. This razor is still a prototype and hasn’t been named, but Bic hopes the data collected by the community will provide valuable insight into how people shave.