The $500 million baby video market is about to get all shook up. Sesame Street, the country’s No. 1 pre-school education and entertainment brand, is set to launch on April 4 its first series of ...

LONE TREE, Colo. — In the corner suite of a two-story office building in suburbia, the imagination of Baby Einstein founder Julie Aigner-Clark runs wild. She giggles as she winds up toy chicks ...

For years, Disney suggested its Baby Einstein DVDs could make young children smarter, but the American Academy of Pediatrics said kids under 2 shouldn't watch TV at all. With the Campaign for a ...

In the latest study on the effects of popular videos such as the “Baby Einstein” and “Brainy ... educational programming such as Sesame Street, delays language development.

The publisher of Baby Einstein, a magical learning system whose claims are encapsulated in its name—but which looks more like Baby Forrest Gump as per PR snark from Washington University—is ...

Somehow, a generation raised on treacly, Muzak-playing "Baby Einstein" DVDs have not yet cured ... As I write this, my children are happily camped out in the living room glued to the flickering ...

She shot the first Baby Einstein video in her own basement with ... as being for adults,” Aigner-Clark told a reporter, “but my theory is you certainly see the beauty in these things if ...

Disney plans to extend Einstein’s “Baby” series products to a “Little” series for preschoolers, set to launch late 2002. Aigner-Clark, mother of two, and her husband, William Clark, will ...

Baby Einstein Co. signed a multimillion-dollar ... according to The Wall Street Journal. Not bad for company that started with just $5,000 in 1997 in a basement. The company was founded when ...

A co-founder of the company that created the “Baby Einstein” videos has asked a judge to order the University of Washington to release records relating to two studies that linked television ...