According to the trend's starters, to be a baddie is to wear Y2K-inspired or sporty pieces with the utmost confidence, like you barely put any thought into pulling your outfit together.

If baddie aesthetic were in an official dictionary, this outfit would pop up. A plain crop top, color-block pants, and a scarf wrapped around the top of your hair is just *chef's kiss.* ...

They are using "The UK Baddie Aesthetic” a viral beauty trend consisting of a makeup look and killer outfits to help bridge this unnecessary gap for themselves. Taking cues from the classic "soft glam ...