Ad slogans help us determine the best products for our lives, and the best ones hit us in the feels. While the advertising ...

New research from the ASA and YouGov reveals the UK’s most memorable ad slogans, while four of the brands in the top 10 share why they believe their straplines have been so enduring.

There are slogans, and then there are taglines. According to brand consultant Laura Ries at Advertising Age, "Taglines are like the road sweepers at the end of a parade ... they seldom position ...

Fast food companies have some of the best brand recognition on the planet ... See if you can match the ad slogan to the fast (or fast casual) food empire it belongs to in the quiz below.

Ford has adopted a new ad slogan designed to ward off complacency after successful run of nearly six years. The company is reportedly retiring its "Drive One" tag line for "Go Further," which will ...