How much will it cost you to get the top spot in the most competitive keyword auctions in Bing Ads – and just what are those keywords, anyway? If you’re in law, insurance, or accounting, you can ...

Keywords related to services, rather than physical items, rank at the top of the most expensive keywords on Bing, per an analysis released Thursday. The word "mobile" sits at the bottom of the list, ...

Don't be surprised on March 4 when your Search Alliance (Microsoft Bing and Yahoo Search) campaigns are suddenly less profitable. Recently, the Alliance announced that, effective March 3, they "will ...

Bing Ads has taken another step toward supporting larger accounts. Yesterday, the ad network announced it had updated its user interface so that advertisers can now review accounts with up to 100,000 ...

Bing Ads Now Lets You Review 50,000 Keywords Bing Ads has made a change to their Keywords Tab to allow advertisers to review up to 50,000 keywords within their user interface. Previously, if you had ...

Duane Forrester, Bing's version of Matt Cutts (on some level), posted this long blog post on the importance of keywords in domain names on rankings. In short, he said it is a myth that keyword rich ...

On March 27, Bing Ads will remove the restrictions it has on using trademarks as keywords in global markets. This change essentially means more advertisers around the world can trademarks they don’t ...

I was happy. I was joyful. I thought the meta keywords tag had finally died last year. But Bing recently said that it does use it. After some back-and-forth, I can confirm further that it does, but as ...

In 2011, Bing said they do use the meta keywords tag. In 2014, Bing said the meta keywords tag was "dead in terms of SEO value." Now, Bing won't say if it is being used or not being used now or in the ...

Attaining the very top spot in Bing Ads for the most competitive keywords will cost you a pretty penny, writes Larry Kim, citing a recent analysis by WordStream data scientist Mark Irvine. WordStream ...