Today, Bira 91 is India's leading craft beer brand, with a global presence proving that passion-fueled entrepreneurship can create both impact and success. Season 2 of The Rockford Circle ...
Bira 91 is one of India's fastest-growing craft beer brands, founded by Ankur Jain in 2015. However, the popular beer brand has suffered a loss of Rs 80 crore due to a small change in its name. Ahead ...
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What’s in a name? How dropping one word from its name cost Bira 91 beer maker Rs 80 crore in sales!B9 Beverages, the maker of Bira 91 beer preparing for public listing, incurred a Rs 80 crore direct cost and increased losses due to removing the word 'private' from its name! In preparation for ...
B9 Beverages, maker of Bira 91, has seen losses rise by 68% in FY24 due to an Rs 80 crore inventory write-off and a name change-related sales suspension.
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