What do Drake, Vince McMahon, and Urban Dictionary have in common in the world of memes ... taking ideas to extreme levels. This adaptability is what made Galaxy Brain so popular.

As I observed in a column last year, the 2024 election was characterized online by its brain-rot memes, nonsensical collisions of imagery that produced a lot of noise but little coherent impact.

Dawkins describes memes as “ideas that spread from brain to brain.” 2. Why is the Chill Guy trending? The first image of Chill Guy was posted by a user called Phillip Banks in October 2023, ...