As a surgeon who works with people with life-threatening illnesses for many years, Dr. Bernie S. Siegel wants to share his belief that "there is a light in each of us by God's/dog's design and, that ...

Yankee Candle has launched its “Make it More Magical” campaign for Christmas 2024. The 360-degree campaign will extend across TV, print, out-of-home (OOH), experiential, PR, social media and digital ...

Bath & Body Works launched a new creative platform that encourages busy consumers to take a moment to stop and smell the roses, per details shared with sister publication Marketing Dive. “Come Back to ...

Jenna Rivera never really knew there were different kinds of waxes to make candles out of, much less that beeswax candles are good for the environment and made out of a replenishable material. But on ...

Dunkin's partnership with Homesick allows each brand to reach a new audience outside of its own shopper base. The candles could appeal to Dunkin' fans that want to give the scent of Dunkin' to their ...

Campbell's has partnered with family experience company Camp on two limited-edition scented candles and a winter activity guide for families, according to an announcement. Along with Tomato Soup & ...

It’s a romantic dinner at home. You light some candles to . . . you know . . . set the mood. You’ve placed them strategically around the room for optimal sensory bliss—the mantel, the shelf, the ...