One of the top sources of added sugar in kids' diets is in their breakfast bowls. A new study shows that advertising drives ...

They were playing Trix at Kuemper Holy Spirit and St. Lawrence centers last Friday afternoon. Frosted Flakes, Honey Nut ...

Nestlé Cereals has launched a new £5m media campaign for Cheerios to promote the taste and nutritional value of the cereal.

Brands including Lucky Charms, Honey Nut Cheerios and Froot Loops made up 41% of total household cereal purchases. About one-third of households with kids bought at least one of the nine brands in ...