In a world obsessed with sleek aesthetics and pixel-perfect precision, Cheetos has thrown a deliciously cheesy wrench into the works. Its ‘new font’, a deliberately messy, hand-drawn creation ...

For its new custom font, Cheetos took a much different approach. Rather than playing to its brand assets with a cartoonish font based on the Cheetos logo, Other Hand font is an irregular ...

On Thursday, just in time for National Handwriting Day, Cheetos introduced a brand-new font inspired by the bright orange fingertips its snacks create. "Introducing The Other Hand Font: the world's ...