Cookie jars don't have to be very old to have substantial value. A jar's value is determined by design, rarity and condition more than by age. Search. Subscribe. Manage profile. Donate.

The Yogi Bear cookie jar, made by the American Bisque Co. of Williamstown, W.Va., was made in 1961. It came in several color variations. Most Yogi jars sell today for $300 to $400.