L’Oreal’s Colorsonic hair dyeing device takes the guesswork out of coloring your hair at home, distributing dye to your roots at the touch of a button and at a fraction of the salon price.

I’ve tried many at-home color brands and colors and I like this brand/color the best,” wrote one five-star reviewer. “I’m always worried about drying out my hair and it looking dull and ...

Every product was carefully curated by an Esquire editor. We may earn a commission from these links. Here’s how we test products and why you should trust us. Are you stuck inside all day with ...

It wasn’t until my 40s that I started dying my hair. Through my young adulthood, like many young families at the time, we were just trying to make ends meet—I simply couldn’t afford to be ...

At-home tips from a model ... It’s called the watercolor method; it’s quick and I find the color holds well. For my natural hair, I like Adore’s semi-permanent colors; my favorite is ...

I won't lie to you: I used to think that at-home hair colors and dyes were off limits. Well, turns out, I was wrong. When lockdown hit in 2020, so many of my friends starting coloring their hair ...

The thought of being able to successfully color my hair at home was an exciting prospect, so I jumped at the chance to try out the new, high-tech L’Oréal Colorsonic hair-dyeing device ...