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Modern marketers combine data, research, and creativity to outperform intuition-based campaigns of the Mad Men era.
AI can be creative, and if you still believe it lacks a crucial human spark – how long before that spark is replicated and surpassed?
We're well into 2025, and if there's one clear lesson emerging, it's that even the smartest algorithms can't rescue a poorly ...
In an age driven by automation, data and algorithm-based decisions, innovation remains the ultimate differentiator. However, ...
A recurring theme during the conversation was data’s complex relationship with creativity. Can it spark more compelling work or does it only serve to stifle bold ideas and edgy executions?
Industry leaders from Defiant LA, Graham Media Group, E.W. Scripps and more unveiled case studies and insights on how AI is ...
According to the latest research from Salesforce, the majority of US business leaders lack confidence that their data strategy is aligned with their business priorities - and it's affecting their ...
Artificial intelligence is revolutionizing creative industries, introducing new ways to generate art, music, and digital content. Ravi Sankar Susarla, an expert in AI-driven creativity, explores the ...
Artificial Intelligence (AI) is reshaping business operations across various industries with data analytics experiencing some ...