Dry breakfast cereal has always been marketing-driven. In the 1930s, Mickey Mouse was recruited to endorse Post products; Cap’n Crunch was created to appeal to kids who hated soggy cereal.

We may receive a commission on purchases made from links. We've all been there — standing in the kitchen, staring down a box ...

GOODYEAR, AZ (AZFamily) — A West Valley dessert shop is putting a cool twist on a classic and crunchy breakfast! Cereal Killerz Kitchen opened four years ago in Goodyear near McDowell and Litchfield ...

Food Standards Agency urges customers not consume the cereal and return boxes of it to local stores for a refund ...