Beginnings and endings have disproportionate customer loyalty-building power But first: Why do thank you notes matter in customer service, in the customer experience? Because beginnings and ...

A simple “thank you” note to customers is an effective way to show how much you appreciate and want to continue business with them. It also increases their loyalty to the brand since they feel noticed ...

For me, the daughter of small business owners, winter and the holidays meant more family time at the dining table, not just to eat but to handwrite thank you notes to our customers. My brother ...