The Standard obstacle course (Image via Roblox) Cute Obby is a simplistic obstacle course-centered Roblox title where you must hop, skip, and dash your way to the end of the level.

In its early days 15 years ago, Roblox had a reputation as a virtual world for male teens and boys. But today, 40% of Roblox’s users are female. That’s why Tel Aviv-based Toya pivoted from ...