90 per cent of Advertiser readers think Santa visits should be free – and probably won’t be visiting The Magic Cave this year for that reason. Do you agree? Have your say. David Jones ...

Many share her sentiments. Even a Facebook page, David Jones Adelaide — bring back the Magic Cave, has been created and so far has more than 1500 likes. Loredana Grindlay posted on the Facebook ...

David Jones’s decision to charge families for ... “No child should be denied seeing Santa in the Magic Cave because their parents can’t afford it,” Ms Ovenden wrote. Another Advertiser ...

For the first time in 126 years, the Magic Cave requires a booking ... with several locals accusing David Jones of being a “grinch”. “[That is] just plain mean,” one person wrote.

Followed categories will be added to My News. David Jones’ Magic Cave, which opened Saturday after the Adelaide Christmas Pageant, offers five-minute photo shoot sessions for families and pets.