The shade gets its name from — yep, you guessed it — the coloring of a teddy bear, and it's perfect for anyone looking for an understated hair color switch-up. Ahead, experts break down ...

This hair color trend features warm, golden tones, says Lorik Rockefeller, a colorist with hair care brand FEKKAI. Unlike a cool-toned icy or ash blonde, teddy bear is more of a “bronde” in ...

One trend we’re seeing in general with hair colors in 2025 is a movement toward more natural tones. Among them, teddy bear brunette may be the cutest shade getting extra attention as we head ...