People inspired by social media to make homemade slime for fun -- and in some cases, profit -- are helping the bottom line of Newell Brands (NWL), the parent of Elmer’s Glue. That’s because ...

The main ingredient in slime — an undeniably fun, droopy, pliable substance made in a bowl — is white glue such as the kind made by Elmer's. Recipes found on Pinterest show the recipe for a ...

Recently, there have been numerous reports of slime-related Elmer's glue shortages in the media ... bought her glue and shaving cream for Christmas because she used all of ours up.

In late February 2017, news stories about homemade "slime" (a mixture of white glue, water, sodium borate, and food coloring causing a purported shortage of Elmer's Glue were popular on social ...

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