And that’s what makes the doll a sizzling commodity. With a touch of her magical snowflake necklace, Elsa talks to her "Frozen" friends (she utters 15 phrases from the movie) and her dress ...

NEW YORK (MarketWatch) -- Disney Frozen’s Elsa doll beat Barbie in U.S. 2014 sales, but it’s not the top-selling toy for the year. According to market research firm NPD Group, which tracks 80% ...

The Elsa takeover of the toy aisle has been months in the making. In the weeks leading up to Halloween, Frozen costumes were the most-searched online by a wide margin despite the film being almost ...

Toys are getting more expensive ... Illustration: Adele Morgan Cinderella, Elsa and their friends are moving back in with Barbie.