Case in point? Plum eyeshadow is trending. According to a new report from Afterpay, searches for “plum eyeshadow” are spiking ...

to discover the one eyeshadow color older women should avoid. Jackson revealed that shades of red are the most unflattering for mature skin. Read on to find out why. While red can give you a ...

A good eye-shadow palette is essential for highlighting and defining your eyes, whether you prefer a laid-back wash of color over your lids or you’re experimenting with head-turning cut creases.

Either way, your eyes will pop. This 18-pan eyeshadow palette gives you the best of both worlds. From bold colorful looks to shimmery nude ones, there's no limit to what you can create with this ...

Plus, you’ll forget you have on makeup when wearing it. Why We Love It: L.A. Girl Pro concealers have long been touted as a beginner and budget-friendly option, and the color-correcting shades ...

jane iredale’s ColorLuxe Eye Shadow Sticks are on sale for 50% off ... too, which helps the color deposit without smudging or creasing. And finally, with a built-in sharpener, you can either ...