You can use this blue-tinted shampoo every day too if you are frequent washer. Another bright blue pick, this range from Fudge really helps to tone down brunettes that are starting to pull warm ...

"You should see results from the first use however the blue tone does build up in the hair ... One of the more affordable options on our list, Fudge's shampoo promises to colour correct those ...

This sulfate-free shampoo deposits a serious blue tint—but don't be intimidated by the color straight out of the bottle. The toning formula is the best we've found for seriously brassy hair.

Fudge Professional Cool Brunette Blue Toning Shampoo, $26.99 (available Oct, exclusively at Priceline), instantly erases red and orange tones from brunette hair while helping reconstruct the hair ...

We all know about the power of a purple shampoo ... the one by Fudge), but sometimes, you need a little more. When my hair seems to have lost its sparkle, I incorporate purple toning masks ...

Enter blue toning shampoo, the latest hero beauty product being championed by brunettes, and now available on the UK high street. Charles Worthington's new ColourPlex range includes the Colourplex ...

This is where purple shampoo ... powerful toning purple shampoo in. After this experience I decided to stick with what I knew. I bought the purple shampoo that's always my go-to. Fudge.