But it isn't - Callegy confirmed to me that Gap Inc. has nothing to do with the logo's FastCo interview, or the Twitter account. In an alternate take on a snarky response to the new logo's simple ...

"We've heard loud and clear an outpouring of support for our iconic blue box logo." Callagy's confirmation comes in the midst of the PR team preparing the statement released by Gap Inc. President ...

Gap Inc. abandoned a new logo after consumer criticism and will revert to the blue-square emblem that has been featured in its marketing for more than 20 years. The clothing retailer released a ...

The Gap (GPS) logo saga has a final, unexpected twist: The "old" logo that was recently restored to its rightful place after a widely panned redesign has itself been slightly redesigned.

The President of Gap's north ... about our blue box logo and want it back. So we've decided to do that.' In addition to Gap and Banana Republic stores and outlets, Gap Inc. operates clothing ...