It skews our perception of reality, influencing our decisions based on the information ... the availability heuristic, recognizing its threats to effective decision-making, and adopting strategies ...

Bryce Hoffman writes about leadership, strategy, and decision making ... The affect heuristic refers to our tendency to make decisions based on emotions, rather than objective data – to make ...

But the availability heuristic leads people to make quick decisions based on the most recent available information. Closely related to the availability heuristic is the idea of representativeness, ...

Fairness heuristic theory provides a lens through which to understand how individuals form fairness perceptions in ...

Enable the use of cookies for making advertising more relevant and ... device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers ...

The affect heuristic involves making a decision based on one’s current emotional state. Does having too many options lead to poor decision-making? Created with Sketch.

the brain employs a "heuristic" strategy that reflects social information from the choices of others during decision-making. When value judgments based on individual preferences are not possible ...

Instead of focusing on avoiding losses, the maximax heuristic seeks to ... Both are making smart decisions, seeking bigger rewards based on what matters most to them. This shows that older adults ...