Britpop icons Blur have been experiencing a lot since ... on their belt with news that the group is getting their very own ice cream for all the “Girls And Boys” to eat, of course.

The Guardian reports that Blur will exclusively sell their own ice cream flavor at their upcoming tour. (How’s that for original merch?) For the time being though, fans can get “Magic Whip ...

we have an official winner in that conflict, because Blur has its own ice cream. Not content to wait around to be anointed by Ben & Jerry’s, the band is selling its own ice cream flavor ...

According to the brand they will be The Magic Whip flavour is “a dairy vanilla custard ice cream rippled with raspberry sauce.” The brand have also promised a unique Blur download with each ...