For years, internet users have claimed that Jif-brand peanut butter once had the name "Jiffy." Dozens of TikTok videos have engaged with the claim. Videos posted to YouTube also exemplified the ...

Jif peanut butter is so "Jif'ing Good," you'd do anything for it, even reinvent an iconic brand. Jif was starting to lose ground to key competition and private label. The J.M. Smucker team set out to ...

After decades of growth, America's favorite peanut butter hit tough times. Undermined by private label and outspent by rivals, sales slipped into decline. At the same time, Jif was losing pre-family ...

Jif-brand peanut butter originally had the name "Jiffy." Rating: For years, internet users have claimed that Jif-brand peanut butter once had the name "Jiffy." Dozens of TikTok videos have engaged ...

Jif-brand peanut butter originally had the name "Jiffy." Rating: False (About this rating?) For years, internet users have claimed that Jif-brand peanut butter once had the name "Jiffy." ...