The company adopted the red-and-yellow camera-shutter logo in 1971, and for 35 years it was one of the most effective and widely recognized symbols in the world. Then, in 2006, Kodak replaced it ...

New York-based studio Work-Order has designed the new identity, which features a graphic red K symbol set against a yellow background. But unlike the 1971 and 1987 iterations of the logo, which saw ...

Kodak has rebranded for the first time in 10 years, ditching its typographic logo for a red and yellow version of the marque it used during the 1970s and 80s. The logo is part of a wider identity ...

I’m digging the Kodak V570 so let’s just say that Kodak may have skated off its thin ice. The company has ALSO changed its logo, which is an interesting, if ineffectual move. That Kodak “K ...

New York-based studio Work-Order has designed the new identity, which features a graphic red K symbol set against a yellow background. But unlike the 1971 and 1987 iterations of the logo, which saw ...