BEST TARGET DEAL: Up to 40% off select LEGO sets BEST BEST BUY DEAL: Up to 25% off select Mattel toys like Barbie, Hot Wheels, and more BEST MACY'S DEAL: Up to 40% off Discovery Kids terrariums ...

Lego outperformed Barbie in last quarter of 2023 on Walmart. The toys and games digital commerce space was dominated by Mattel’s Barbie in 2023 in light of the release of the live action movie on the ...

Adults are the world's fastest-growing group of toy buyers. They're collecting Lego, plush toys, Hot Wheels, Barbies, Sonny Angel figurines, and more.

For Mattel and co, there was another toy that had to walk before "Barbie" could fly: Lego. Written and directed by Lord and Miller, "The Lego Movie" proved that movies based on toys could be so ...

Your vinyl collection could also be worth as much as £10,000. But did you know that those nostalgic old toys like Barbie, Lego and My Little Pony could also sell for thousands of pounds?

based company famously behind Barbie and Hot Wheels is introducing ... to create products with wider appeal. Lego serves not only as a children's toy, but also one that allows adults to recapture ...

While the toy market is in decline ... helping to grow sales. While Lego sales jump, rivals are stuttering. Mattel, the maker of Barbie, said net sales were down 1% in 2024 versus the previous ...

You’ll find toys for kiddos of all ages from the likes of Bluey, Little Tikes, Barbie World, LEGO, Star Wars, and the list goes on. You’ll even find exclusive toys starting at just 10 bucks ...

Aimed at older LEGO enthusiasts ... of a licensing collaboration with Mattel, Hasbro came to Toy Fair 2025 with a new PLAY-DOH Barbie collection that lets kids learn more about fashion through ...