Lidl has announced plans to remove all packaging designs attractive to children from its least healthy own-brand products by mid-2025, in a move that goes beyond upcoming UK legislation.

Lidl says it is taking steps towards more “responsible marketing” by removing packaging designs geared towards children from its least healthy own-brand products, a commitment it claims to be an ...

Discounter Lidl has said it will ditch all packaging designs it deems “attractive to children” from its least healthy own-brand products by the middle of the year. In what Lidl claims is an industry ...

Lidl is making its least healthy own-brand snacks less attractive to children by ditching packaging designs likely to appeal to them, in a claimed industry first. The move includes eliminating design ...