When it comes to campaign design, using just a letter or two is in. The most memorable letter-as-logo is Barack Obama's "O," but before him, Hubert H. Humphrey (D) used a triple "H" in 1968 ...

To make your monogram logo unique, experiment with custom typography, interesting shapes, and creative letter combinations. Avoid using generic fonts or overly complicated designs that can confuse ...

“Letter forms are the smallest containers ... still refer to Peter Miles’s design of the “old Celine” logo — which the brand’s current creative director, Hedi Slimane, famously altered ...

If there are any emerging design trends among the initial 2020 campaign logos, it’s the use of words over symbols, and the embrace of color outside of the traditional red, white, and blue.

Last year, we published a story about how one of the biggest design trends of 2018 was sans-serif logos with way too much white space between the letters. The authors, Thierry Brunfaut and Tom ...

“Too many letters.”Credit...via Chermayeff & Geismar & Haviv Mr. Haviv, 49, is a partner at Chermayeff & Geismar & Haviv, the design studio behind logos for NBC, Mobil and New York ...