Colour is hugely important in branding and logo design. In our guide to colour theory, we look at how colours can generate different emotions. We've also looked at examples of great uses of colour ...

Green and earthy tones are used to convey a message ... is that almost all of their logos use the color yellow. According to color psychology, yellow has long been associated with feelings of ...

Agriculture skews towards the earthy colours of green, brown, yellow and red, while tech brands rely on blue, white, black and red (no other colour appears in more than 12% of logos in the sector).

Every year companies spend millions of dollars designing and in many cases re-designing their logos. Color plays a huge part in logo design–but what do those colors mean, and what do they say ab ...

In an interview with HT Lifestyle, Disha Bhavsar and Shivani Ajmera, Principal Designers and Co-Founders of Quirk Studio, shared, “A neutral, earthy colour palette can be selected for the shell ...

“Because terracotta is literally drawn from the earth, it evokes that connection with nature and craft and working with the hands. It’s a warm, rich color, so it has energy to it,” she say ...