Magnum is a premium ice-cream, with a box of three retailing at ... which led to the recent brand campaign ‘Stick to the Original.’ The humorous campaign sees a woman leave her husband after ...

Are you in the mood for some cake, but have no energy to bake? Then this no-bake ice cream cheesecake is the answer to all ...

Magnum’s leadership was being threatened by private label brands copying its ice creams. With the cost-of-living crisis, these brands had become more attractive, impacting business. In Q2 2023 in the ...

The local dairy brand responded with its own twist: “Like the original ... variant that mirrors Magnum’s flagship bar, alongside two other flavours: chocolate ice cream coated in chocolate ...

The Magnum ad is also ironic because not even Unilever is obeying the “stick to the original” tagline ... to slim down by splitting off its ice cream business, which includes Magnum, Ben ...

Magnum ice cream also stepped into the metaverse in June with a partnership with Deliveroo to launch the Magnum Pleasure Museum in Decentraland to attendees of the Met AMS festival in Amsterdam. The ...

Magnum, the UK’s number one ice cream brand, has launched its new Utopia range, featuring two of its most indulgent and premium flavours yet: Magnum Double Cherry and Double Hazelnut. The launch will ...