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Firmenich’s flavor of the year for 2023 is… dragon fruit: ‘Light, refreshing, sweet, and delicious…’
“As much as dragon fruit is on fire in juice bars, markets, and street vendors around the world, the packaged food & beverage world was initially slow to innovate around this trend,” adds ...
The Human Bean is ready to help customers slay the summer with the launch of two vibrant and delicious dragon fruit beverages, alongside special treats for Little Beans — all starting May 28, 2025.
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