shorts or skorts of different lengths, too. HydroChic, Wolf says, has grown by 20 percent every year since it started in 2007. And it’s not alone — modest swimwear is taking off in a big way.

as documented on their TLC show 19 Kids and Counting — said she was “so excited” to find the modest apparel retailer because “all of their swimwear is UPF50 and they have so many cute swim ...