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The New Formula for Deodorant Sales: Move Beyond the Armpit
Some brands market the new products for women to apply under their breasts or in their bikini area. Sales for Lume, which makes a $14.99 whole-body deodorant stick for “pits, privates and beyond ...
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Do You Really Need a Whole Body Deodorant?
“We developed this new line to meet the needs of those ... they are true deodorants and will not stop sweat. (Lume Cream Tube Deodorant + Sweat Control is a rare exception.
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Why put deodorant only under your arms when you can put it everywhere?
If you have been on the internet the past few months, chances are you have seen an advertisement for whole-body deodorant. Companies from Lume to Native to Old Spice to Secret have been ...