Steph Curry is braced for a decade-long battle ... leave a long-lasting legacy on and off the basketball court, as Jordan did. Nike launched the Air Jordan 1 in 1985 in partnership with a then ...

Sneaker News can confirm that the Jordan 4 SB “Navy” will be available on April 15th, 2025 on SNKRS for $225. Although ...

The AJ4 is such a cultural staple that we typically wait on it with eager anticipation no matter what the colorway is. Honestly the only time I’ve really had an issue with an AJ4 is when it ...

Follow Us Much like Nike’s lifetime agreements with Michael Jordan and LeBron James, Under Armour is counting on Curry to remain deeply involved in shaping his brand long after his time on the ...

In one of the most iconic commercials that made the juggernaut Nike Jordan brand a household name ... Then there's the Curry line, and given Under Armour's tiny market share compared to global ...

In November 2020, Under Armour announced the launch of Curry Brand -- a standalone label -- in a bid to compete with Nike's Jordan Brand. Curry became president of the Curry Brand in 2023 after ...