Michelob and Michelob Light in teardrop bottles will be available nationwide by Feb. 26, while the Michelob AmberBock bottle will be available by March 5. National TV, radio and print ads ...

In an effort to bring Michelob closer to its original roots and target--28 to 54-year-old drinkers--Anheuser-Busch is introducing new bottles and secondary packing for Michelob Lager, Light and ...

In its place will be the more traditional sloped-shoulder bottles, which are rolling out now on the West Coast. The new packaging will also be used for Michelob Light. The changes, which include a ...

Anheuser-Busch has just introduced its new all-malt formula Michelob and Michelob Light ... bottles A-B is bringing back, no doubt to the consternation of flea market vendors who have turned the ...

Among the new initiatives planned is a temporary redesign of its Budweiser and Bud Light aluminum bottles ... ‘Ultra Mom’ for anyone who bought Michelob Ultra products. Other likely marketing ...

In its place will be the more traditional sloped-shoulder bottles, which are rolling out now on the West Coast. The new packaging will also be used for Michelob Light. The changes, which include a ...