Threads finally using Threads.com as its official URL won't beat out X alone, but studies have shown that internet users still use and trust .com domain names more than any other domain extension. This move from Threads.net to Threads.com will only help the platform.

The move will likely make it easier for users to find the website, as traffic to an unrelated messaging app startup, “Threads.com,” spiked following the platform’s launch. Meta finally acquired the “Threads.com” domain last September, but didn’t start redirecting users to the site until now.

Meta today announced that it is adding several new web features to the Threads social network, as well as officially relocating the website to a