The advertising and promotion major offers the best mix of marketing, communication and business fundamentals to help you land your dream position. Join the more than 2,000 alumni and see where the ...

To celebrate the 1984 Los Angeles Summer Olympic Games, McDonald's launched a new promotion. It ended up costing the chain a ...

There are 3 main methods used to market a business: Advertising Promotion Personal selling A business has to consider the marketing techniques that will be cost effective and least time consuming.

Students will be able to help companies and organizations identify customers, develop advertising campaigns, conduct business development research, and explore new avenues of brand promotion.

Marketing courses cover topics like communications, promotion, social media and branding. The curriculum also includes 2 free electives, giving you the option to explore your areas of interest further ...

Ricardo Baca is founder and CEO of Grasslands, a Denver-based cannabis marketing agency, and he has ... [+] some things to say about the dearth of holiday promotions in his field. Certainly ...

Below you will find guidelines for Social Media content, Event Promotion, and how to submit information to our Monthly Newsletter. If you have any questions or concerns please contact the ...

Your go-to guide for everything you need to know about advertising and promotions. Learn how to craft the perfect message, choose the right promotional channels, and ensure your advertising efforts ...

Businesses are increasingly shifting toward online marketing. However, the effects of offline and online marketing on consumer behavior have not been comparatively examined. A team of Japanese ...