Go Wild is Puma’s biggest global campaign to date and sees it launch a major strategic offensive as it unveils a positioning ...
Puma partners RE&UP, moving a step closer to its 2030 vision for 30% of polyester fabric in its apparel to be fibre-to-fibre ...
Puma continues it partnership with Re&Up to convert the brand’s textile waste into recycled cotton fibers and recycled ...
RE&UP has become a key Next-Gen raw material partner in the RE:FIBRE program supporting PUMA’s ambition to reduce reliance on bottle-recycled polyester, enhancing true circularity while minimizing ...