Puma launches cost-cutting drive after 2024 net profit disappoints
Sportswear brand Puma announced a cost-cutting programme on Wednesday after reporting 2024 net profit below the prior year's ...
Puma shares plunge 23% as weak profit shakes confidence
Shares in Puma dropped 15% as the market opened on Thursday after the German sportswear brand reported lower than expected ...
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PUMA Partners With adam&eveDDB to Bring New Global Brand Strategy to Life
For 75 years, PUMA has been at the forefront of innovation, partnering with the world’s fastest athletes, iconic clubs, and legendary federations to push the boundaries of performance.
PUMA and City launch limited edition goalkeeper kit to be seen on-pitch this weekend
In a first for world football, Manchester City will showcase a bespoke goalkeeper kit designed by City stars using generative ...
Why has Puma rebranded to 'PVMA' on store boards? Know details
The rebranding of Puma to PVMA is more than just a change in name and logo. It represents the growth, values, and direction ...
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The world's first 100% "fiber-to-fiber” biorecycled clothing unveiled by multi-brand consortium: CARBIOS, On, Patagonia, PUMA, PVH Corp. and Salomon
PUMA is one of the world's leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For more than 70 years, PUMA has relentlessly pushed sport and culture ...