Blue shampoo is intended to neutralize orange, brassy, copper, or golden tones from lightened or highlighted brunette hair, although it also works on virgin hair.

Hair toner is an important, although misunderstood, treatment for dyed hair. Celebrity colorists share how it works, its benefits, and more, inside.

If you have blonde or silver hair, don’t you always want it to look bright? Using a purple shampoo can maintain the vibrancy ...

Like all hair colors, brunettes can experience fading, brassiness, and an overall lack of vibrancy. Fortunately, using a blue ...

“Cool and neutral skin tones can wear most cool-toned blue hair colors, while warmer skin tones usually look the most natural with purple and green-based blue tones,” she says.

Sephora If you're a brunette whose hair tends to get orange over time, you can cool down your color by using a blue toning product. A note of precaution from Smith: "The longer you leave a toner ...

If you're not sure what color toner to use, consider the color of your hair and what you're trying to cancel out: use purple-based toners to cancel out yellow tones, use blue-based toners to ...

Check out the 13 best blue shampoos to neutralize brassy orange and red tones in brunette and brown hair, from Amazon to Sephora to Ulta. Shop them all, here.

Best purple and silver shampoos for removing ashy tones from blonde hair Brassy tones, be gone The Standard's journalism is supported by our readers.

How does blue shampoo cancel orange undertones of bleached dark hair? Credit: iStock Simply put, blue shampoo is a neutraliser especially formulated for black or deep brown natural hair colour.