The first 600 customers to buy a box of Fruit Hoops at Platform taprooms or through home delivery will receive the commemorative grocery-sized cereal box containing a four-pack of 16-ounce cans ...

The unicorn rainbow hoops will set you back £1.40Credit ... Last year, Asda rolled out Paw Patrol cereal for £2 a box.

Cartoon ­characters on Asda’s own label cereal boxes are being axed in a ... Flakes and a unicorn which appears on the front of Rainbow Hoops. Health campaigners have criticised such packaging ...

Could you be one? Courtesy of General Mills If you're in the market for a box of rainbow and unicorn marshmallows, look no further than the cereal aisle. For your opportunity to win one of the ...

But, they're not at the end of a rainbow — cereal lovers have to be lucky enough to win. A press release published Monday announced that 15,000 boxes of the beloved treat are up for grabs during ...

boxes will be filled with rainbow and unicorn marshmallows. "It's no secret that Lucky Charms fans love the marshmallows," says Scott Baldwin, director of marketing for cereal at General Mills.

The cereal hoops have been given different coloured natural shades for a magical makeover. The limited edition Froot Loops are only available in Asda for now, with a price tag of £2.79 – which ...

The retailer is selling everything from Lucky Charms and Kellogg's Unicorn Froot Loops, to Marshmallow Mateys, Reece's Puffs and Rainbow Hoops. Article continues below Jamie McMillan, category ...