Sales strategy is a plan used to reach new customers, encourage repeat purchases and grow a business's market share in a particular industry or region, or in a particular market segment.

Develop a follow-up strategy that is consistent and respectful. Often, the sale comes after several interactions, so don’t give up too soon. The bottom line is that floundering in sales doesn ...

“Visual” refers to pictures and imagery, “auditory” to sounds, and “kinesthetic” refers to touch and tactile feelings. Steve W. Martin teaches sales strategy at the University of ...