In their adverts they promise results that are whiter than white but two washing powder giants have been found to have fixed their prices. Procter & Gamble (P&G) and Unilever, the makers of Ariel ...

Procter & Gamble India on Tuesday kicked off a price war in the washing powder market by pricing its products lower than rival Hindustan Lever. The company's Tide and Ariel's 20 gram satchets has ...

Consumer product firms Procter & Gamble and Unilever have been fined hundreds of millions of dollars for colluding on washing powder prices in Europe. The European Commission found the companies ...

Washing powder consumers now reap benefit from a price cut manufacturers have offered. This low-priced segment accounts more than 80 percent of the total market.