Merino wool outdoor apparel brands like Smartwool and icebreaker are pooling their resources to tackle circular fashion ...

I just got these yesterday and am wearing them today. I’ve owned a pair of a slightly different style of smart wool’ s merino leggings for about a year and they are still in great condition.

the Smartwool Merino 150 base layer uses Merino wool – a material that's often used for outdoor apparel, being breathable yet warm, and naturally antibacterial. It's no surprise this fabric ...

Mastering wool base layers requires understanding both material selection and smart layering techniques. When you're choosing your base layer, opt for merino wool or merino blends that'll give you ...

Sheep Inc, which is known for its “industry-first carbon-negative supply chain” has completed its £5m Series A funding round.

They are often woven from merino wool or technical synthetic fabrics that also have moisture-wicking and odor-reducing properties. These will come in handy if you’re hiking, skiing or working ...