News

Differentiate on social media and win: Why brands must have unique content strategies on platforms like X
Researchers from the University of Rochester and the University of Maryland have published a study that examines whether and ...
Grit Daily13d
Cracking the Algorithm: Which Social Media Platform Delivers?
Social media platforms have become a crucial battleground for online visibility and engagement. This article explores the ...
Meta hypes AI friends as social media’s future, but users want real connections
Meta declined to comment further on the company's vision for social media's future. In a statement, a Meta spokesperson told ...
Marketing Dive10d
SMBs rely heavily on social media for marketing and growth, study says
More than a quarter of SMBs use artificial intelligence for their marketing and social media efforts, per Verizon Business ...
Direct Marketing News5d
Why social media marketing needs less strategy and more honesty
We used to log in for connection. Now we post for survival. Somewhere between follower counts and “engagement spikes,” social media marketing forgot why it began—to bring people closer ...
Social media more likely to suppress women’s health content over men’s, say young people
SOCIAL media platforms are more likely to suppress women’s health content over men’s, according to the nation’s young adults. A study of 4,000 people found while three quarters of those aged 18-34 ...